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Unfortunately the consumer is the victim here as this will only confuse them about the indisputable benefits of farmed salmon, a product that can literally help save their lives.
  
Source: Salmon of the Americas

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The food and drug administration recently required retailers to label farmed salmon as artificially colored. This led consumers to the misconception that dye was being added to the flesh of farm-raised salmon.

In the wild, salmon get their color naturally when they eat other marine organisms, such as krill, which contain orange-colored substances called carotenoids - specifically astaxanthin (as-tax-an-thin) and canthaxanthin (can-thax-an-thin). Carotenoids are a group of pigments present throughout the animal and plant kingdoms.

Flamingos, for example, also get their pink coloration from their diet which is high in alpha and beta-carotene.

Farm-raised salmon eat these same carotenoids which are included in their feed. The carotenoids are manufactured using the same process used to produce vitamin supplements for humans. The astaxanthin and casthazanthin produced in this way are identical in chemical composition to their naturally occurring counterparts.

Scientists Say Latest PCB Study of Farmed Salmon Misleads Consumers

PRINCETON, NJ, July 30, 2003—The Environmental Working Group (EWG) has just issued a report which finds that farmed salmon they tested for PCBs are well within the FDA guidelines. It finds, as other independent studies have previously found, that levels are 40 to 200 times below the FDA tolerance level. The FDA is the regulatory agency charged with food safety standards in the U.S. Many independent scientists and food safety experts question the methods used by the EWG to assemble the data and analyze the facts presented in this report.

The report charges that the FDA tolerances should be replaced by guidelines from the EPA. However, the EPA confirms that their guidelines are designed for sport and subsistence fishermen who may eat fish from contaminated waters as a steady diet and not meant for fish sold commercially.

Since the EWG report was released this week, several news agencies have covered the story. As quoted in The Chicago Tribune, July 30, 2003:

FDA officials said that they began a review of their standards for dioxins and dioxin-like substances, such as PCBs, in 2000, including an examination of farm-grown and wild salmon. But they defended the FDA's current standard, which has been in place since 1984.

"Part of our equation is looking at the overall picture, the positives in nutrition versus the trace levels of PCBs that may be remaining in our environment," said Terry Troxell, director of the FDA's office of plant and dairy foods and beverages. He noted that the level of PCBs in foods had dropped about 90 percent since the 1970s.

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Fish Consumption Limits—EPA indicated in the Mercury Study Report to Congress (U.S. EPA, 1997) that the typical U.S. consumer was not in danger of consuming harmful levels of methylmercury from fish and was not advised to limit fish consumption on the basis of mercury content. This advice is appropriate for typical consumers who eat an average of less than 10 grams of fish and shellfish per day with mercury concentrations averaging between 0.1 and 0.15 ppm.

The levels of mercury in farm raised salmon was not found to be any different from salmon found in the wild.

Compare salmon to other fish species:

Highest Mercury levels
Fish Species Mercury Level Omega-3 Levels
Amberjack High Low
Chilean Sea Bass High Good
Grouper High Low
Halibut High Low
Shark High Good
Swordfish High Good
Tuna High Best

Moderate Mercury
Fish Species Mercury Level Omega-3 Levels
Flounder Med Good
Mahi Mahi Med Low
Red Snapper Med Low
Trout Med Best

Safest
Fish Species Mercury Level Omega-3 Levels
Catfish Low Low
Clams Low Low
Orange Roughy Low Low
Oysters Low Good
Salmon Low Best
Sardines Low Best
Shrimp Low Low
Tilapia Low Low

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PCB's Continued..

Troxell said his office would consider the Environmental Working Group's findings, but he added that the FDA is urging consumers to continue eating salmon and other fish because of the health benefits.

Another reputable newspaper, The Oregonian, Portland, OR, July 30, 2003 took issue with the study's warning to consumers:

The benefits of eating fish rich in fatty acids are more clearly proven than the risk of PCB exposure, said Robert Lawrence, a professor at Johns Hopkins University's Bloomberg School of Public Health. Omega-3 fatty acids protect against heart disease, reduce hypertension and ease joint pain and arthritis.

Lawrence led a National Academy of Sciences panel on the health implications of PCBs and similar compounds that issued a report in June. The panel decided against changing the current federal recommendation to consume two servings of fish a week.

" We are pleased that again analysis by a non-industry organization has shown that farmed salmon found in stores in the United States is consistently and significantly below the food safety standards set up by the FDA with regard to contaminants, including PCBs," says Alex Trent, executive director of Salmon of The Americas (SOTA). SOTA is an organization of salmon producers from Canada, Chile and the United States.

So, is farmed salmon safe to eat? "Absolutely," says Trent. "This has been clearly demonstrated in ongoing monitoring programs by the industry, and by various environmental groups, including the EWG. All this monitoring shows the level of PCBs is 40 to 200 times lower than the FDA tolerance level which has built-in margins of safety already," he adds.

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